The beauty trend of dunking your face in ice water has taken Instagram by storm. It’s often touted as a quick fix for puffiness, redness, and inflammation, with claims that it boosts circulation and leaves the skin looking radiant and refreshed. But how much of this is fact, and how much is just social media hype?
Expert Opinion
Speaking on the Rulebreaker show with Shaili Chopra on SheThePeopleTV, renowned dermatologist Dr. Jaishree Sharad called it for what it is.
She explained that while splashing your face with ice-cold water may cause temporary vasoconstriction, which can reduce puffiness for a few hours, the effects are short-lived. “There’s nothing wrong with doing it occasionally,” she said, “but it’s not a miracle treatment.”
Dr. Sharad also warned against overdoing it. “Don’t do it repetitively because it’s not good for your skin. It can lead to dehydration,” she noted.
The Truth About Skin Tightening
The interviewer, surprised by this revelation, asked if ice water wasn’t supposed to help tighten the skin. Dr. Sharad clarified, “It’s only temporarily effective. That tightness doesn’t last.”
She went on to debunk the myth further: “This is a huge misconception. Even though some celebrities swear by it, using ice on your face every day can harm your skin more than help it.”
Conclusion
So, while the cold plunge might feel refreshing, it’s best used sparingly — and not as a daily skincare staple.